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Toy Fair Dallas
Events News
Toy Fair Pavilion to Debut at January 2024 Temps at Dallas Total Home & Gift Market

Dallas Market Center, the leading B2B marketplace in the U.S. for gifts and home décor, and The Toy Association, the business trade association representing hundreds of companies involved in the toy, play and youth entertainment industry, have jointly announced the debut of the Toy Fair Pavilion during The Temps at Total Home & Gift Market, January 10-13, 2024. The market in January will be the largest winter presentation of temporary exhibits in more than twelve years and will feature more than 1000 booths across five distinct product neighborhoods. The Toy Fair Pavilion, located on the 12th floor of the World Trade Center, will feature exhibitors representing the most important brands in toys and youth entertainment, bringing a plethora of toys, puzzles, games, educational products, plush, art activities, dolls, action figures, licensed products, and more to buyers shopping the show. Youth merchandise is among one of the hottest categories in retail and represents more than $100 billion in global economic impact.

LOL surprise roller dreams racing
Entertainment Licensing News
L.O.L. Surprise! Roller Dreams Racing Video Game Launches

Global sensation L.O.L. Surprise! is getting ready to roll as the new roller-skating racing game L.O.L. Surprise! Roller Dreams Racing coasts to Nintendo Switch. L.O.L. Surprise! Roller Dreams Racing invites players to experience heart-pounding fun with an array of their favorite L.O.L. Surprise! Tot characters to glide around themed tracks and earn glittery rewards and surprises. Skaters can preorder the frenetic game now ahead of the holiday season. From licensors MGA Entertainment and publisher Nighthawk Interactive, L.O.L. Surprise! Roller Dreams Racing has players hitting the roller rink to experience outrageously fun races with up to four friends. Skaters will reap plentiful rewards from participating in thrilling game modes, customizing skates with vibrant stickers, and utilizing confetti bombs and glitter to gain the edge over opponents and more.

Strawberry Shortcake brand Wildbrain
Licensing News
WildBrain Whips Up Global Appetite for Strawberry Shortcake with New Content Launches, Licensing Partnerships and Brand Activations

WildBrain, a global leader in kids’ and family entertainment, announces a fresh serving of sweet licensing deals, brand activations and content distribution deals for its beloved Strawberry Shortcake as the brand builds momentum towards the October 2 streaming premiere on Netflix of the much-anticipated new CG-animated special, Strawberry Shortcake and the Beast of Berry Bog. Produced by WildBrain Studios, the new spooky Halloween-themed special is the first of four seasonal specials coming to Netflix in 2023 and 2024. Sure to delight fans of WildBrain’s original animated series, Strawberry Shortcake: Berry in the Big City—the third season of which is now streaming on YouTube—the new special joins a wave of fresh brand activity and product launches set to roll out into 2024, further expanding the choices for fans both young and young at heart to enjoy the World of Strawberry Shortcake both on and off screen. Strawberry Shortcake also celebrates its 45th anniversary in 2024.

Bluey Video Game
Entertainment News
First Ever Bluey Video Game Launches November 2023

Outright Games, the leading publisher of family-friendly interactive entertainment, in partnership with BBC Studios, has announced that the first ever Bluey video game will be coming to Nintendo Switch, PlayStation 5, PlayStation 4, Xbox Series X/S, Xbox One and PC on November 17th, 2023. ‘Bluey: The Videogame’ is based on the Emmy and BAFTA Award-winning global TV show that follows Bluey, a loveable, inexhaustible, Blue Heeler dog, who lives with her Mum, Dad, and her little sister, Bingo. Like every kid her age, the thing Bluey likes to do best is play games. Bluey uses her limitless energy to play games that unfold in unpredictable and hilarious ways bringing her family and the whole neighborhood into her world of fun. Bluey showcases the joyful simplicity that can be found in families, by turning everyday moments into adventures.

Douglas Farm Hen
Events News
New Farm Animal Softs from Douglas to Debut at Toy Fair 2023

Seven new farm animal Softs are in the barn at Douglas Company! The soft toy maker and lifestyle gift creators are adding to their very popular Softs line. Softs are made from irresistibly soft fabrics and are floppy in style, making them extra huggable. Designed for ages 3 and up, Douglas’ newest Farm Animal cuties will be available in early January 2024. Douglas’ products are sold at specialty gift and toy stores in the USA and Canada.

My Little Pony Make Your Mark
Entertainment News
Hasbro Launches New My Little Pony: Make Your Mark Episodes

Will Misty finally join forces with the other ponies? The hit entertainment series My Little Pony: Make Your Mark returns to Netflix for Chapter 5 with 6 new 22-minute episodes. This animated series serves as a fantastical look into the day-to-day quests of Sunny, Hitch, Izzy, Pipp, and Zipp and features an assortment of sentimental and hilarious stories that have made it a fan favorite series. My Little Pony: Make Your Mark Chapter 5 continues the story of Misty officially becoming a part of the group! After helping The Mane 5 save Sparky, earning her own cutie mark, and turning her back on Opaline – the six ponies must work together to uncover more of Misty’s past, grow stronger as a group, and search for a way to beat Opaline before she gains the strength to take over all of Equestria. And with the group adjusting to their growing family, there’s bound to be some highs… and not so highs!

Evergreen Hostess
Licensing News
Evergreen Licensing Launches Exciting New Snack: Hostess Popcorn

Evergreen Licensing announced that the company has added the iconic Hostess Twinkies and Hostess Ding Dongs brands, from Hostess Brands Inc (NASDAQ:TWNK), to its lineup in the fast-growing licensed popcorn category. These Evergreen and Hostess snacks are available now. “We are very proud to work with the Hostess Brands team to create this tasty popcorn treat. Our goal is always to look for innovative ways to extend our licensing platform and bring new products to our retail partners and consumers,” said Sue McCabe, President and CMO of Evergreen Licensing. “We would like to thank the Global Icons team for their support and efforts in facilitating this opportunity with Hostess Brands.”

Super Impulse Toy Fair
Events News
Super Impulse Brings Pop-Culture-Fueled Showcase to New York Toy Fair

Super Impulse is making a big return to New York Toy Fair (NYTF) this year with hot new releases from its flagship and emerging brands: World’s Smallest, Poptaters, 3.75, Micro Figures and Minis-in-Minis Sugar Buzz, featuring Hershey brands. From September 30th to October 3rd, attendees are invited to visit booth 1935 to see their favorite brands and characters come to life in dynamic, collectible form!

Land of Dough Crazy Aaron's Target
News
Crazy Aaron’s Land of Dough Now Carried at Target Stores Nationwide

Crazy Aaron’s, which continues to celebrate its 25th anniversary in 2023, announced that its award-winning Land of Dough is now available at select Target stores nationwide. Land of Dough offers kids and adults a dough experience unlike anything in the dough play universe today. It’s unparalleled softness and feel along with its whimsical designs, allows you to create, sculpt, and build like never before. Land of Dough is made with the finest quality ingredients and care and will deliver a fun and unique experience the whole family will enjoy! Land of Dough is handcrafted on Main Street USA right alongside Crazy Aaron’s world-famous Thinking Putty.