WHP Global Announces Toys”R”Us Retail Expansion to Air, Land and Sea
WHP Global (“WHP” or the “Company”), parent company of Toys”R”Us, unveils bold new plans for the expansion of the iconic toy brand. The Company announced a partnership with Go! Retail Group to roll out Toys”R”Us flagship stores nationwide in the U.S. beginning in 2024. In addition, WHP is set to bring Toys”R”Us to the travel industry with a new retail experience for airports and cruise ships. The first Toys”R”Us airport store will open in November at Dallas Fort Worth International Airport through a partnership with Duty Free Americas. “The Toys”R”Us brand is growing fast and our expansion into air, land and sea is a testament to the brand’s strength,” said Yehuda Shmidman, Chairman and CEO of WHP Global. “Since acquiring Toys”R”Us, we have increased our global retail footprint by more than 50% with openings in the United States, United Kingdom, India, Dubai, and Mexico. We now have over 1,400 stores and e-commerce sites across 31 countries, and as we head into 2024, we are excited to bring Toys”R”Us to consumers everywhere, whether you’re visiting one of our stores at Macy’s, at our flagships, in an airport, or onboard a cruise ship.”