Mattel, Inc (NASDAQ: MAT) announced today that Michelle Mendelovitz has been named Head of Mattel Television Studios. Mendelovitz will oversee the development, production, and distribution of Mattel’s robust slate of episodic content on broadcast and streaming globally. Mendelovitz reports to Josh Silverman, Chief Franchise Officer, Mattel. Ynon Kreiz, Chairman and CEO of Mattel, said: “Michelle is a powerful creative leader with a wealth of experience working with top studios and creators to make innovative, quality content across genres and platforms. We are excited for her to join at a time of such momentum for the company, and for the important role she will play in developing stories that resonate in culture and growing Mattel’s global fan base.”

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has added two highly experienced executives to bolster its in-house services and commercial teams in London and Munich, respectively. In London, Clare Vosper Mortimer has joined WildBrain CPLG’s in-house services team in the new role of VP, Finance and Operations, overseeing the company’s finance function and enhancing its global in-house service offering for partners as it continues to see significant growth. With new offices opened recently in Indonesia and the Philippines as part of the company’s expansion into APAC—bringing the global total to 23 offices driving business in over 100 territories—WildBrain CPLG’s in-house services team is scaling to better support its partners around the world. Clare’s focus will be on enabling even stronger partner-centric financial and operational services, augmenting WildBrain CPLG’s best-in-class suite of other in-house services which include creative, legal and partnerships. She reports to Maarten Weck, EVP, Global Partnerships and Licensing.

Global independent animation studio ZAG continues to build its brand roster on a global scale and has created a new Franchise Marketing Director role, with the appointment of veteran industry marketing executive Michael Berreth to the position. The announcement was made by Jeremy Zag, Founder and CEO, ZAG. Michael Berreth joins ZAG with over 20-years of experience working on some of the world’s most beloved consumer brands including Disney’s Winnie-the-Pooh and girl property Strawberry Shortcake. In this new role, reporting to Julian Jacob Zag, EVP, Global Operations and Head of Consumer Products, he will be responsible for steering franchise marketing strategy for ZAG’s brands. These include the globally popular Miraculous™, which follows the adventures of secret superheroes Ladybug and Cat Noir as they defend their beloved city of Paris from evil villains; and the cinematic CG-adventure series Ghostforce, which centers on three elementary school students who secretly form a superhero team—the Ghostforce—to fight the ghosts of New York.