WildBrain, a global leader in kids’ and family entertainment, is serving up a host of new products and experiences for fans of its beloved Strawberry Shortcake brand this holiday, with licensees lining up for new launches into 2024. The holiday activations and events align with the release of WildBrain’s brand-new CG-animated Netflix special, Strawberry Shortcake’s Perfect Holiday, which features Strawberry Shortcake and friends preparing for the “Winterswirl” holiday celebration. Additionally, to extend the fun into the new year, brand-new Strawberry Shortcake original micro-form content (60 x 15s) is set to premiere on the official Strawberry Shortcake YouTube channel from January 15, giving playful glimpses into the small and sweet moments between Strawberry’s big adventures.

Legend has it that University Games would be the company to challenge one of the most devout legions of fans with a new and different brain teaser. The company announced the nationwide availability of a set of uniquely designed cast metal Hanayama The Legend of Zelda puzzles. Craig Hendrickson, SVP Product Development at University Games, said, “The Legend of Zelda is one of the most successful franchises to ever emerge from the video game world. University Game is proud to partner with Hanayama for a trio of new Zelda challenges.”

McFarlane Toys has announced an exciting, multi-brand licensing agreement with leading toy and game company Hasbro, adding Transformers, Power Rangers, G.I. Joe and Dungeons & Dragons to their Page Punchers line-up. Kicking off with Transformers and G.I. JOE products, each Page Puncher will include a full comic book and two articulated figures. “Page Punchers is an exciting program for us because it gets comic books into people’s hands, along with a fun toy product, who might not otherwise shop at comic stores. Parents enjoy them because they encourage reading and collectors like them because they provide unique and interesting character stories. With articulated figures, plus a full comic book in each Page Punchers item, we offer incredible value with this brand,” said Todd McFarlane, founder and CEO of McFarlane Toys.