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Kubota Partners with Crayola Giving Kids Fun Ways to Dream Big

Kubota Tractor Corporation and Crayola announced a partnership to inspire the next generation of business owners, builders, farmers, do-it-yourselfers, and leaders by highlighting the unique and creative role that machines play in building and shaping communities. Kids across the country are encouraged to dream big through a myriad of national partnership activities, including experiencing an immersive, interactive event touring Crayola’s hands-on family attractions; a special edition Kubota Coloring & Activity Book; classroom activities and educational content; and at-home crafts.

Sesame Workshop Launches New ‘Coming Together’ Resources to Help Build Children’s Sense of Identity and Community

Sesame Workshop, the nonprofit educational organization behind Sesame Street, released new bilingual videos and resources as part of an ongoing initiative to help families have open and honest conversations with young children around diversity and celebrating their own unique identities. The new resources, which are free and available in English and Spanish, can be found at SesameStreetinCommunities.org.

PetSafe Prepares to Launch its 2022 Bark for Your Park Grant Contest

Communities across the country will soon have the chance to build or enhance a local dog park, as PetSafe brand prepares to launch its popular Bark for Your Park grant contest. This year, PetSafe will award prizes totaling $125,000 to nine deserving communities. Since introducing the program in 2011, PetSafe has awarded more than $1.65 million to support more than 80 off-leash dog parks in the United States. Beginning May 1, anyone interested in building a new dog park or providing a makeover to an existing park in their area should submit entries at barkforyourpark.com.

ShopTalk Episode 19: Adam Riemer Marketing CEO Adam Riemer

Award-Winning Affiliate Manager and SEO Expert Adam Riemer provides valuable information on the importance of E-Commerce in DTC marketing on this month’s episode of ShopTalk!

JAKKS Pacific Announces New AirTitans Jurassic World Inflatable T. Rex R/C for Spring 2022

JAKKS Pacific, Incorporated (NASDAQ: JAKK), leading toy and consumer products manufacturer, has announced the new AirTitans Jurassic World Massive Attack T. Rex R/C coming to online retail in Spring, ahead of the theatrical release for Jurassic World Dominion in June 2022.

People of Play Announce Speaker Lineup for Quarterly Education Webinar

People of Play (POP) is excited to share the extraordinary speakers for its inaugural quarterly educational webinar series targeting industry marketing and PR pros. The event is Thursday April 21st from 1pmET -4pmET. Topics have been vetted from both agency and brand viewpoint. The session will end with networking in the virtual POP Pub. Here is the lineup!

eeBoo Launches Conversation Cards to Help Make Children’s Education Even More Fun

Woman-owned and mother-run lifestyle brand eeBoo has a new tool to help children feel safe and have fun while they learn, in the form of Conversation Cards. Over the last two years, toy aisles have continued to shift as a result of the evolving challenges young children face. These Conversation Cards allow children to connect, feel safe, and find a new normal. We are especially excited that they help children develop empathy and an ability to recognize and read social and emotional cues.

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Jesper Poulsen Named General Manager of Bravado

Bravado, leading merchandise and brand management company for Universal Music Group (UMG’s) , announced that veteran industry executive and Epic Rights co-founder, Jesper Poulsen has been named general manager. Poulsen joins Bravado’s executive management team and will play an integral role in continuing to develop the company’s global merchandise strategy in the ever-changing landscape of the music and fashion industries. He will oversee day-to-day operations of both Bravado and Epic Rights. Poulsen is based in Los Angeles and reports to Bravado’s president, Matt Young.

Kidz Bop and Live Nation Announce All-New 2022 Summer Tour

KIDZ BOP, the #1 music brand for kids, is back on the road this summer with a brand-new tour, KIDZ BOP LIVE 2022. In partnership with Live Nation, KIDZ BOP will bring its highly-anticipated pop concert for kids (and their parents!) to 28 cities across the U.S., kicking off in Stamford, CT on July 19. Back by popular demand, the KIDZ BOP Kids will return to iconic venues like Hollywood Bowl, Jones Beach Theater, PNC Bank Arts Center, and Red Rocks Amphitheatre, with additional stops in Atlanta, Chicago, Dallas, and more. Tickets go on sale starting Friday, April 22 at 10am local time. For tour dates and ticket information, visit www.KIDZBOP.com and Ticketmaster.com.