Veteran licensing executive Robert Marick, announced that he has launched M²G: Marick Management Group, which will focus on delivering outside-the-box product expansion strategies for global brands looking to scale their IP in unique and creative ways. Marick, who most recently served as the head of MGM Consumer Products, will lead a team that specializes in infusing product innovation and creativity into every aspect of their work, particularly in strategy and business planning, brand management, entertainment licensing, marketing and sales, and product category development. For those interested in learning more about the new consultancy, Robert Marick will be available at Licensing Show in Las Vegas from May 21st to May 23rd.

Respected toy industry legend Dick Keats, also known by his moniker Mr. Buddy-L, was recently announced to have passed away, aged 97. A Former Navy Seal and graduate of Brown University, Dick began worked at his father’s toy company BUDDY-L Toys right out of college. Since then, his effect on toys and licensing could not be understated.

WHP Global (“WHP”), parent company of Toys”R”Us, signed a long-term license agreement with leading global retailer WHSmith as the exclusive shop-in-shop partner for Toys”R”Us in the United Kingdom. Under the terms of the agreement, WHSmith will have the exclusive license for Toys”R”Us shop-in-shops in their High street stores, including opening 30 new shops this Summer.

What do you get when you mix two popular sports activities that almost anyone can play? The product inventors at ABetter Design Company proudly announce the launch of its progressive new product Cornhole Shootout, a fusion of basketball and cornhole. The all-new indoor-outdoor game, Cornhole Shootout ($99.99 for 2-4 players ages 6+) is a combination of two fun activity games in one. Set up is like traditional cornhole, but this time, players take aim and can choose to shoot into elevated hoops that are strategically placed on the cornhole-style board. With precision and teamwork, teams can dominate the court and the board in a cool new twist on classic games.