New Product Toys

LeapFrog Launches LeapBuilders Construction Line

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LeapFrog has officially launched its first-ever line of smart building blocks, LeapBuilders.

 

“LeapFrog is shaking up the construction toy aisle by bringing building blocks to life with LeapBuilders,” said Andy Keimach, president of VTech Electronics North America, LeapFrog’s parent company. “LeapBuilders are packed full of the educational content that LeapFrog is known for so kids can get even more out of their building fun.”

 

The new LeapBuilders playsets combine building and learning with the unique electronic Smart Star cube and double-sided learning blocks. When a learning block is inserted into the interactive Smart Star, it responds with sound effects, educational songs, and learning content such as colors, numbers, letters and more to create a uniquely engaging play experience. Children can also use blocks from other LeapBuilders sets to unlock additional responses.

 

Highlights of the line include:

 

LeapBuilders ABC Smart House, an interactive 61-piece house-themed block set. Insert the 20 double-sided learning blocks into the interactive Smart Star and it will respond with educational songs and encouraging phrases about the alphabet that enhance building play with learning content. Build on the Smart Star cube to trigger sounds and encourage play. Press the question button on the Smart Star to hear requests to find specific blocks in the set. The music button plays three learning songs and three melodies. Use the learning blocks from other LeapBuilders sets in the interactive Smart Star to unlock additional content responses.

 

LeapBuilders Food Fun Family Farm, an interactive 50-piece farm-themed block set. Its double-sided learning blocks feature food and animals. Insert the 15 double-sided learning blocks into the interactive Smart Star and it will respond with educational songs and encouraging phrases about animals, fruit and vegetables that enhance building play with learning content. Press the question button on the Smart Star cube to hear learning phrases and questions that get kids thinking about healthy foods.

 

LeapBuilders Shapes & Music Castle, an interactive 30-piece castle-themed block set. Insert the 10 double-sided learning blocks into the interactive Smart Star and it will respond with educational songs and encouraging phrases about shapes and instruments that enhance building play with learning content. Build on the Smart Star cube to trigger sounds and encourage play. Press the question button on the Smart Star to hear requests to find specific blocks in the set. The music button plays four learning songs and five melodies.

 

LeapBuilders 123 Counting Train, an interactive 19-piece train-themed block set. Insert the 10 double-sided learning blocks, featuring professions and numbers, into the interactive Smart Star and it will respond with educational songs and encouraging phrases about professions and colors that enhance building play with learning content. Build on the Smart Star cube to trigger sounds and encourage play. Press the question button on the Smart Star to hear learning phrases about professions and colors. The music button plays five melodies and four learning songs.

 

LeapBuilders 81-Piece Jumbo Blocks Box, an 81-piece block set. This set features letters and objects to build animals, vehicles, towers, and more that can be combined with other LeapBuilders sets (sold separately) that include the electronic Smart Star cube.