Events Licensing News

Festival of Licensing Kicks off Week 3 in The Americas

Festival of Licensing
Between the 25,000+ meeting requests sent, impressive number of deals inked thus far, and high level of engagement with keynotes and on-demand sessions securing thousands of views, the first two weeks of Festival of Licensing emphasizes the industry’s need for connections and education.
With the European and Asian regions underway and the Americas underway and offering three live days to connect with hundreds of exhibiting brand owners and agents, Festival of Licensing affords licensees and retailers across the world the most impressive slate of brand opportunities and timely and informative seminars to-date.
The virtual nature of this all-new event sets it apart from anything the Global Licensing Group has previously produced; the depth of the exhibitor lineup for the Americas spanning all animation, children’s education, consumer products, sportswear, and much more. The level of creativity, innovation and continued engagement in both the conference and exhibition offerings during such a challenging time reinforces this industry’s resilience, underscoring licensing’s fundamental and limitless ability to reach new/nurture existing consumers. There are only three days to take part in Americas Week running from October 20-22, register for free here.
HEADLINING WEEK 3 – AMERICAS
**All content is available on-demand for one month
Live Keynote – The Future of Brand Licensing
Tuesday, October 20, 9am PST/12pm EST
Speaker: Authentic Brands Group
Live Keynote – Anime 101: Breaking Down the Hottest Pop Culture Medium
Wednesday, October 21, 9am PST/12pm EST
Speaker: Crunchyroll
Live Keynote – How Diageo Leverages Licensing to Fuel Growth in an Ever-changing Marketplace
Thursday, October 22, 9am PST/12pm EST
Speaker: Diageo
On-Demand Session – Nurturing a Legend: 40 Years of PAC-MAN
Speaker: Bandai Namco Entertainment
On-Demand Session – How are Events Companies Coping up with the Pandemic
Speaker: Dependable Solutions
Hasbro Happy Hours Program:
  • Tunes & Trivial Pursuit
    • Tuesday, October 20 at 3pm PST/6pm EST
  • Licensing Mask-arade Party hosted by Licensing International

 

Wednesday, October 21 at 4pm PST/7pm EST 
THE FULL AMERICAS AGENDA CAN BE FOUND HERE.
THE FULL AMERICAS EXHIBITOR LIST CAN BE FOUND BELOW:
AMGI Animation LLC
Animation Magazine
Ansada Licensing Group
Asmodee Entertainment Ltd
Bandai Namco
Blue Fish Tales Inc
Bonnier Corporation
Brand Activation Consulting
Brand Central LLC
Brand Fresh Management
Brand Liaison
Brandgenuity LLC
CAA-GBG
CAPCOM USA Inc
Carbon 12.011 Licensing Sarl
CEC Entertainment
Celeste Welch
Dependable Rights Ltd
Design Plus
Digital Durian Animation Studios
Dorna Sports
Evolution USA LLC
Excel Sportswear Inc
Ferly Ltd
Firefly Brand Management LLC
Frida Kahlo Corporation
Funimation Global Group LLC
Giordano Studios LLC
ITouchFaucets
ITVS Global Entertainment
Joester Loria Group, The
King Features
Licensing Works LLC
Members Only
MGL Licensing
MGM Studios
Might Fly Art & Illustration
MLB Players Inc
Nanographix
NFL Players Inc
OneTeam Partners
OpSec Security Limited
Outdoor Comic Guy DALE – Limit Out LLC
Pan Am
Pastell
Powerstation Studios
Princess Sam
San-X Co., Ltd
Seltzer Licensing Group
Spotlight Licensing and Brand Management
Surge Licensing
Thankyou Group
The Wildflower Group LLC
Tokidoki
SAS Ubisoft EMEA
Valfre
World Screen
ZAG America Inc
ATTENDEE & EXHIBITOR TESTIMONY
 
Attendee Emily Aldridge, Head of Global Licensing at Abysse Corp said: “The FOL has been brilliant, I’ve been able to reconnect with so many people and meet new ones too, all from the comfort of my own home! The systems have been flawless, and the meetings have run like clockwork. The added bonuses of the business card transfer and the virtual booths with downloadable sales decks have been incredible.”
Exhibitor Gary Pope, CoFounder of Kids Industries said: “From my own experience and from everyone I’ve spoken to, Informa’s jump to cyberspace was perfectly executed.” 
Exhibitor Claire Bradbury, Global Account Director of PowerStation Studios said: “The PowerStation team had a packed schedule and made more meaningful connections at Europe week – resulting in a deal already being signed with plenty more in the pipeline. We’re looking forward to seeing what the Americas show will bring for us as an exhibitor.”