PMI Kids’ World, a toy company brimming with collectibles from some of the hottest brands, is proud to announce the appointment of Mark Kingston as the new Lead of Licensing and Business Development in an advisory role. An accomplished industry leader with over 24 years of experience in consumer goods, Kingston’s role will be invaluable to PMI’s growing catalog of in-demand licenses.
Kingston’s track record of driving growth and innovation in the licensed consumer products industry comes at a pivotal time for PMI, who just this year added Pudgy Penguins, Piñata Smashlings, and Stumble Guys to their roster of coveted licenses, which has already resulted in explosive growth for the company while building momentum heading into 2024. As PMI veers into the preschool space, set to unveil a toy line based on the educational series Creature Cases next year, Kingston’s extensive experience in the pre-school demo will provide confident direction toward success.
“PMI Kids’ World has an impressive streak of staying ahead of the curve when it comes to finding the next hot brands,” said Mark Kingston. “I’m excited to share my knowledge and experience with the team to help take their incredible portfolio of licenses to the next level.”
PMI looks forward to working closely with Kingston to ensure success during the company’s continued business growth. His leadership will help pave the way for developments that will enhance PMI’s presence in the global market as leaders of collectible mega-popular licensed toys. Kingston’s expertise stems from his impressive resume of work for prominent companies, including BBC Worldwide, The Walt Disney Company, Nickelodeon, Viacom, and Paramount, as well as being the Co-Founder & CEO of Libertas Brands.
“Mark’s exceptional track record of driving growth through strategic partnerships will be an asset in shaping and expanding PMI’s reach in the market,” said Omer Dekel, COO of PMI Kids’ World. “We look forward to having his wisdom help us reach our long term goals.”
For more information on everything new coming, please follow PMI on:
● Instagram: @pmi_toys
● Facebook: @pmiltd
● Twitter: @pmitoys
● TikTok:@pmi_toys
Established in 1995, PMI is a leading gaming-sector toy manufacturer focused on licensing consumer products in over 170 countries. PMIs is all about giving licensed intellectual properties (IPs) a vibrant existence through the creation of high quality, innovative, affordable toys and collectibles. We’re here to bring the best children’s brands and the coolest lines to kids all over the world. Among our lineup are esteemed names like Paw Patrol, Sonic Prime, Among Us and an array of others. Rooted in our purpose is the aspiration to ensure that every child across the world can partake in the delight of play, irrespective of their circumstances. For more information, visit www.pmi.co.il.