Never Wrong Toys now has a direct-to-consumer website, available to shoppers in the U.S., for its Laser Pegs brand of light-up building bricks.
To celebrate the debut of the new sales channel, Never Wrong Toys announced a sweepstakes in which one winner can receive a prize package valued at $450. Included in the prize are a $250 Visa gift card and $200 worth of Laser Pegs products. Families can enter up until September 12.
The winner will also get a preview of an upcoming new Laser Pegs collection launching in September: — Explorers Inc. This collection is build around the narrative of character Wayland Smith and his crew of adventurers embarking on a deep sea exploration.
Explorers Inc. includes the Iron Octopod, a machine consisting of over 350 pieces, and other sea creatures and underwater vessels. All the Laser Pegs sets come with LED light-up bricks that are interchangeable.