TRU Announces Black Friday Plans
Toys “R” Us stores nationwide will open at 5 p.m. on Thanksgiving Day. And, as an added bonus for the company’s nearly 19 million loyalty members, Toys “R” Us will provide exclusive, early access to Black Friday deals beginning Sunday, November 23.
Rewards “R” Us members will receive a special offer, granting them access to Toys “R” Us Black Friday deals on 100-plus items, both in-store and online.
Throughout November and December, “R” Us Credit Cardholders will also be eligible to receive 10 percent off their Toys “R” Us and/or Babies “R” Us purchases when they use their “R” Us Credit Card in-store on Thursdays, including Thanksgiving. Through December 20, existing Cardholders can also save 10 percent every Saturday when they use their “R” Us Credit Card in-store. Shoppers who elect to open an account in-store on Saturdays can stack this offer along with our everyday 15 percent off purchases or six months special financing offer
Consumers can also shop the majority of the Toys “R” Us Thanksgiving Weekend deals online starting at 10 p.m. EST on Wednesday, November 26 at Toysrus.com/BlackFriday.
Toys “R” Us stores will also offer all-new Toys “R” Us G.P.S. (Guru for Play Stuff) associates ready to provide expert shopping advice on the busiest days of the season, a new Express Lane for gift-givers who have a purchase of two items or less, and digital store-specific maps to help shoppers quickly navigate the toy aisles.
Overstock, PBS Kids Team for New Online Shopping Destination
Overstock.com and PBS Kids announced a new cause partnership with the launch of Overstock’s new Kid Zone. This shop within Overstock’s online shopping site includes thousands of children’s products selected for their educational characteristics. Overstock will give a portion of proceeds from every Kid Zone sale to support the mission of PBS Kids.
Kid Zone is one of a variety of specialty product sections on Overstock. The Kid Zone also provides links to PBS Kids resources and family activities.
PBS Kids’ goal is to reach children everywhere with content that is rooted in academic frameworks. To support the mission, 100 percent of the net proceeds PBS KIDS receives from sales in the Overstock Kid Zone shop will go toward improving the lives of children through curriculum-based entertainment with positive role models and content designed to nurture children’s total well-being.
Corus Develops new Preschool Series
Corus Entertainment’s Nelvana entered into a development agreement for a new preschool CG animated series, Camp Yeti. Nelvana is teaming up with the newly formed studio Abominable Snowman, led by Keith Chapman (Bob the Builder) and Ian Liddell from Studio Liddell (Cloudbabies), to develop the 52 x 11-minute series about a summer camp with a yeti twist. Chapman and Liddell previously worked together on Chapman Entertainment’s preschool hits including Roary the Racing Car and Fifi and the Flowertots.
Camp Yeti follows the adventures of a yeti named Pigtail Poppy and her friends at a special sleep-away summer camp high in the mountains. The young yetis spend their camp days trekking through snowy peaks, making yeti crafts, eating spag-yeti, and singing yeti songs around the campfire. Camp leaders Big Hair Blair and Beehive Bea guide the campers through the secret caves, splashy streams, and hidden waterfalls. Things don’t always go according to plan, but together with her camp friends, Pigtail Poppy always makes it a great day at Camp Yeti.
Development on Camp Yeti will begin immediately with an anticipated delivery for fall 2016.