Subway Surfers Consumer Lifestyle Brand to Debut at Walmart in 2020
SYBO Games’s SUBSURF consumer and lifestyle merchandise brand is readying for a comprehensive retail program in the U.S., exclusively at Walmart.
Toy Association Announces Board, Executive Committee, and Advisory Members at Annual General Meeting
The Toy Association announced the election of two new members and nine term renewals to its Board of Directors for two-year terms.
Funrise Showcases New Brand, Expands Existing Lines at 2020 New York Toy Fair
Funrise Toys is featuring new brands including the BFF Bright Fairy Friends, as well as extending their existing product lines.
MGA Entertainment Debuts Eco-Friendly L.O.L. Surprise! and Little Tikes Products
MGA Entertainment announced new, eco-friendly initiatives focused on L.O.L Surprise! and a new Little Tikes line made from post-consumer and post-industrial resin.
Factory Entertainment Announces Scaled Replica Collectibles at Toy Fair
Factory Entertainment will debut a new line of reduced scale replica collectibles from Masters Of The Universe, Aquaman, Wonder Woman, and Lord Of The Rings.
Wild Republic Announces Republic Rescue Campaign for Toy Fair
Wild Republic has announced Republic Rescue, a new cause marketing campaign dedicated to education and animal rescue funding at New York Toy Fair.
New Tech-Toy Company, Abacus Brands, Launches at Toy Fair
Steve Rad has announced the founding of Abacus Brands, a new tech-toy company based in Seattle, WA, dedicated to bringing fun to STEM learning exercises for kids.
Jazwares Releases First Details on BLACKPINK Collectibles and Toys
At New York Toy Fair, toy company Jazwares is unveiling a first look at a new line of collectibles and toys inspired by K-pop group BLACKPINK.
VTech Debuts Go! Go! Cory Carson Toys, Based on Netflix Preschool Series
VTech announced the introduction of the new Go! Go! Cory Carson toy line, based on the animated preschool series, available on Netflix.