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News You're Hired
Relatable Brings on Former IMC Toys Senior Vice President Karen Branson to Build Upon Continued Business Growth

Relatable (formerly What Do You Meme?), a modern entertainment and consumer product company inspired by pop culture and social media, announced the hiring of new Chief Revenue Officer (CRO) Karen Branson. This expansion follows Relatable’s highest-grossing revenue year in company history. Branson brings over 15 years of experience in the toy and game industry, where she has developed and delivered on nationwide growth plans and sales strategies. Prior to joining Relatable, Branson most recently served as Senior Vice President of IMC Toys North America.

Noah & Zoie
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New Costume Company Noah & Zoie Launching Must-Have Kids Costumes and Kits at Halloween Expo

The 46-year-old Los Angeles costume-maker DG Brands is proud to announce the launch of an all-new children’s costume division named Noah & Zoie. The annocement was made by Noah & Zoie’s principal Barry Revzen. Best known for its high-end portfolio of adult costumes and lingerie sold under the DreamGirl divisional brand worldwide, DG Brands has quietly been producing a broad range of kids costumes, wigs and accessories for Walmart and other retailers on a private label basis over the past several years.

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Entertainment Licensing News
Sesame Workshop and Audible Team Up Again to Launch New Sesame Street Podcast for Families

Sesame Workshop, the global impact nonprofit behind Sesame Street, and Audible, Inc, the leading creator and provider of premium audio storytelling, are collaborating once again with the release of the new Sesame Street podcast Ready, Set, Ride with Elmo. Ready, Set, Ride with Elmo is the perfect on-the-go podcast for the whole family. Join Elmo and his Sesame Street friends as they imagine themselves different everyday scenarios but with a twist, and always in a super silly, over-the-top car. In every episode, Elmo picks up a friend on Sesame Street in his Elmobile! Once they buckle in, the Elmobile can transform into anything – a race car, a helicopter, a giant skateboard, even a banana peel with wheels – before whisking them off on a fantastic, themed adventure.

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buybuy BABY Is Back and Celebrating with Grand Opening Events and Giveaway

buybuy BABY announces its biggest giveaway of the year during its huge grand opening events, kicking off with week-long events taking place from Saturday, Jan. 20 through Sunday, Jan. 28. The giveaway extravaganza is part of buybuy BABY’s reentry into the baby space as the premier baby retailer, with the opening of 11 stores and the official unveiling of its enhanced digital platform and baby registry. A total of $30,000 in prizes will be awarded.

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Maternal Health Brand Lansinoh Reveals DiscreetDuo Wearable Pump

Lansinoh, a global leader in breastfeeding solutions and support for nearly four decades, has announced the launch of the new Lansinoh DiscreetDuo Wearable Pump, the first-ever wearable breast pump available without an upgrade fee with most insurance plans, including Medicaid. The Lansinoh DiscreetDuo offers quiet, hands-free pumping with no cords or tubes. The compact design is lightweight and portable to fit the busy lifestyle of new moms.

NY NOW 2023 2024 100th Anniversary
Events News
NY NOW 2024 Winter Market Returns to Iconic Jacob Javits Center with an Exciting Showcase of Innovation and Wholesale Trends

The NY NOW 2024 Winter Market is gearing up for an iconic return to the Jacob Javits Center in New York, captivating global attendees from February 4 to 7, 2024. Renowned as the premier gift and home wholesale market show, this bi-annual event continues to serve as the ultimate hub for brands, buyers, and designers in the heart of New York City. NY NOW represents a beacon for the wholesale community and offers a space for exploration and innovation, where a diverse array of products including gifts, accessories, global design, home design, luxury lifestyle, toys, stationery, and more will take center stage.

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Douglas Company Introduces New Bug Themed Sshlumpies and Playtivity Rattles

Snug as a Bug has new meaning for Douglas Company. The soft toy maker and lifestyle gift creator is introducing four new bug themed Sshlumpies and Playtivity Rattles for babies. Sshlumpies are a long-time favorite at Douglas. They are the 18” under-stuffed blanket-like plush characters with full plush heads. Each has a variety of textured fabrics and a sweet, embroidered signature on the front. Playtivity Rattles are brand new for Douglas Baby. They are approximately 5” long and shaped like a plump plush toy. Each includes three activities rattle, crinkle, and a silicone teether.

Oriental Trading Holiday Hill Farm
Licensing News
Holiday Hill Farm Announces New Consumer Products Partnership With Oriental Trading Company

Holiday Hill Farm has entered a three-year agreement with Oriental Trading Company, a Berkshire Hathaway company, to create, market and sell a broad assortment of products featuring its beloved holiday icon Spookley the Square Pumpkin and all his Holiday Hill Farm friends. Oriental Trading, the largest direct retailer of value-priced party supplies, arts and crafts, toys and novelties, and school supplies, will leverage its extensive direct-to-consumer channels and deep B2B channels via Fun Express, which includes virtually every conceivable market segment including school districts, to distribute the products to its customers throughout the U.S. and Canada.

Old World Christmas AC/DC
Licensing News
Old World Christmas Announces New Partnerships for 2024

Old World Christmas, the premier brand of Christmas ornaments in the country,has announced multiple new licensing partnerships for the creation of hand blown glass ornaments. AC/DC, Elton John, The Rolling Stones, Kentucky Fried Chicken (KFC), the Hollywood Sign and the Hollywood Walk of Fame will each have an Old World Christmas line of delicately hand-painted, hand-glittered ornaments created to capture the spirit of the brands to be released later this year.