aNb Media News, September 15, 2011
- Oaktree Capital Looks to Acquire Jakks Pacific
Navigating Social Media: Part 2
Here are some helpful websites to build and track your social media outreach.
Navigating Social Media
Klout score. Alexa ranking. Google analytics. Search engine optimization. Hashtag. If these terms are una lingua straniera—a foreign language—then it’s time to get educated. At one time, reaching a target audience was relatively easy. Everyone knew that TV ads worked in certain instances while a print campaign was better in other situations. There were tried-and-true ways to get the word out about a product. The plan was crafted and implemented and then everyone waited for the sales to start rolling in.
It’s a small world Becomes Global Brand
It’s a small world began as an attraction at the 1964 World’s Fair in New York, became a favorite attraction at the parks, and is now evolving into a global brand. The first part of the program involves Nordstrom featuring a high-end apparel line focusing on Japan, India, Scotland, and Russia.
Real Deal
- New Deals for HGTV
- Build-A-Bear Partners with Peanuts
- Tetris Products from Paladone
- Public Group Announces New Clients
You’re Hired
- Goldsmith Joins Henson Co.
- Jada Expands U.S. Management Team
- Coolabi Hires Dyson
aNb Media News, September 13, 2011
- Chapek Named Disney Consumer Products President; Company Reorganizes
- TRU Announced Q2 Results
- Turner Europe Acquires LazyTown
- Mind Candy Enters the Music Business
aNb Media Exclusive: Paul Frank Opens Store in China; 60 to Open in 5 Years
Saban Brands announced that it opened its first flagship store in Asia last Friday, September 9. Saban is working in partnership with Shanghai Romma, a subsidiary of Jun Yao Corp., the companies plan to launch at least 60 additional Paul Frank Stores throughout China over the next five years.
Paul Frank’s Asia/Pacific Licensee List
Here’s a complete list of Paul Frank’s licensees in Asia.