Nickelodeon Latin America Signs YouTube Teen Star, La Bala
NickelodeonLatin America has signed an exclusive global representation agreement with teen star and YouTube sensation, Isabella de La Torre, “La Bala”.
ZURU Launches Baby Shark Bath Toys
ZURU has partnered with Pinkfong to produce a range of bath toys based on the viral sensation, Baby Shark.
Epoch Names Former MGA Exec as CEO
Epoch Everlasting Play appointed Jeff Cheslik, the former MGA vice-president of sales, as the company’s new CEO.
New Coke Makes Comeback in ‘Stranger Things’
Netflix teamed up with Coca-Cola to ensure a key element of Stranger Things season 3—“the summer that changed everything”—makes an appearance: New Coke.
VIZ Media Brings ‘One-Punch Man’ to Licensing Expo
VIZ Media will highlight the hit anime brand One-Punch Man, now in its second season on HULU, at Licensing Expo 2019.
The Brand Liaison to Rep Russ Berrie
Jazwares has appointed The Brand Liaison to manage the Russ Berrie licensing program.
‘Are You Smarter Than a Fifth Grader’ Revival with John Cena Sets Premiere
Nickelodeon is bringing back Are You Smarter Than A 5th Grader, with actor and former WWE wrestler John Cena taking the reins as host. The show will premiere beginning Monday, June 10, at 7 p.m. ET/PT. The new series follows the original premise of kids helping adult contestants put their knowledge to the test with questions taken directly from an elementary school curriculum. Cena also serves as the show’s…
Sun-Maid, Little Tikes Team Up in Summer Promotion
Sun-Maid, in partnership with Little Tikes, is hosting Play-Stakes, a limited-time promotion offering multiple ways to win summer-worthy prizes.
‘Pikwik’ Signs Corus as Canadian Broadcast Partner
Corus Entertainment acquired the Canadian broadcast rights for Guru Studio’s newest original preschool series, Pikwik.