Industry Forum: The Designer’s Perspective
President of Design Edge Matt Nuccio discusses how the landscape is changing for toy inventors and the pros and cons of licensing vs. self-producing today.
ASTRA Innovation Council: Addressing the Big Picture in a Time of Accelerating Change
ASTRA president Kimberly Mosley talks about the role of the newly formed ASTRA Innovation Council.
Decoding STEM/STEAM: The Role of Toys and Play in Building STEM/STEAM Skills
The Toy Association has put together an in-depth report, Decoding STEM/STEAM, to explore the history and evolution of public perception about STEM/STEAM, tackle common misconceptions, address how to encourage kids to take more interest in science- and math-related subjects and careers, and suggest how toys and play can further STEM/STEAM learning.
The 5 Things You Need to Know About Fall Toy Preview
Fall Toy Preview 2018 is slated for October 2–4 at the Dallas Market Center in Dallas, Texas. If you’re wondering what’s in store for the fall marketplace, read on as The Toy Association’s Kristin Morency Goldman breaks down the top five things you need to know about Fall Toy Preview.
PlayCon: YouTube’s Dan and Lincoln Markham, Bottle Rocket’s Chas Lacaillade to Present
by Laurie Chartorynsky, The Toy Association
Facebook’s Eva Press to Present Keynote at the New PlayCon
Eva Press, Facebook’s U.S. Group Lead, Consumer Packaged Goods & Healthcare, will delve into how traditional brands can best leverage digital marketing strategies to reach consumers.
Jefferies Analyst Stephanie Wissink to Present at PlayCon 2018
Stephanie Wissink, a managing director and senior research analyst at Jefferies, will lead one of several “TED Talk”-like sessions at the new PlayCon.
Jane McGonigal, World-Renowned Alternate Reality Games Designer, to Keynote PlayCon
by Laurie Chartorynsky, The Toy Association Jane McGonigal, world-renowned alternate reality game designer and a leading expert on how game design can be applied to the real world, will lead a keynote session at the new PlayCon, The Toy Association’s International Conference of Play Professionals when the conference returns May 8 to 9 in San Francisco, CA. “We are super-excited to have Jane McGonigal share her insight into how games…
Toy Association Statement: Toys “R” Us and Our Future
By Steve Pasierb, President & CEO, The Toy Association As always, and especially in trying times, the entire team at The Toy Association and our Board of Directors is committed to helping toy companies protect and grow their businesses. As such, we have been diligently working to help companies that are impacted navigate the Toys“R”Us (TRU) bankruptcy and liquidation, with a number of resources and special calls during which members…