LÍLLÉbaby Acquired by Thrive International, Inc.
Thrive International, Inc. has announced its acquisition of LÍLLÉbaby brand, the award-winning baby products company that designs carriers.
STEAM Toy Resource Published by Toy Association
The Toy Association released the “STEAM Toy Assessment Framework” as a resource for toy companies to use in developing STEAM toys.
What Do You Meme? Inks License Deal with Spongebob
What Do You Meme?, has inked a licensing deal with ViacomCBS for Nickelodeon’s SpongeBob SquarePants property through 2022.
Peugeot Launches Global Licensing Program
Licensing Matters Global is currently seeking partner licensees for Peugeot in selected product categories including toys, sports equipment, travel accessories, and fashion, among others.
Chibies from Wow! Stuff Launch this Spring
Launching from Wow! Stuff in spring at Target in the US, Chibies characters flash to the beat of any tune a child plays across any genre.
Moonbug Expands Partnership with Future Today
Future Today will launch five new omni-platform streaming channels dedicated to Moonbug’s most popular children’s series.
Nuna Becomes Official Partner of Howard University
Nuna Baby Essentials has become an official partner of Howard University Department of Athletics with the Nuna Baby Athletics Fund.
Interplay UK Ltd Rebrands as PlayMonster
PlayMonster LLC extends its global brand presence with the rebranding of Interplay UK Ltd. as PlayMonster UK Ltd.
VTech Named Official Toy Bank Sponsor for 2021
VTech’s sponsorship includes a $10,000 donation to the Toy Bank, which delivers joy and comfort, through play, to vulnerable children and families.