Mix n match teenage mutant ninja turtles playmates
News
Playmates Toys’ New Mutations Mix N’ Match Teenage Mutant Ninja Turtles Action Figures Announced

Playmates Toys revealed a new line of Mutations Mix ‘N Match Teenage Mutant Ninja Turtles action figures, designed after the highly-anticipated upcoming Paramount+ animated series Tales of the Teenage Mutant Ninja Turtles. Taking cues from the series premise that a fearsome new foe emerges in New York City, the Teenage Mutant Ninja Turtles must lend a hand to their allies – literally! These toys enable fans to swap out heads and limbs between each of the collectible figures to create unique mutants. The mutation variations are endless, with hundreds of possible combinations.

WiT Women in Toys Wonder Awards 2024 scholarship
Events News
WiT Wonder Women Awards Moves to Los Angeles in 2024 on Friday, September 13th

Women in Toys, Licensing & Entertainment (WiT) is thrilled to announce that the prestigious 2024 Wonder Women Awards Gala will be hosted in Los Angeles, the entertainment capital of the world. Timed to coincide with LA Fall Toy Previews, the Wonder Women Awards celebrates the remarkable achievements of women executives, entrepreneurs, and changemakers who are propelling the toy, consumer products, licensing, and entertainment industries forward.

Gabby's Dollhouse app
Entertainment News
Neon Wild and Universal Join Forces to Let Fans Become Part of Their Own Gabby’s Dollhouse Stories

Neon Wild, in collaboration with Universal Products & Experiences, announced that kids can now join Gabby and her adorable kitty friends from DreamWorks Animation’s hit Netflix series Gabby’s Dollhouse in animated adventure stories for the first time in the easy-to-use story app available on iOS and Android. “Gabby Dollhouse’s focus on building a growth mindset aligns perfectly with our mission to empower any child anywhere in the world to see themselves as a hero,” said Matt Weckel, Neon Wild CEO & Co-Founder. “Being huge fans of the series, we’ve created an experience that speaks directly to core fans who are seeking even more ways to engage with the Gabby Cats.”

OOLY Diverse Marketing
News
OOLY’s Diverse Marketing Showrooms Receive Makeover

OOLY, the whimsical and colorful arts, crafts and school supply brand, is excited to announce the re-opening of its showrooms at Diverse Marketing’s Atlanta and Dallas locations, after foregoing a complete transformation.  The Diverse Marketing redesign elevates the overall OOLY shopping experience creating a “store within a store” look and feel and providing visitors with a high-end OOLY experience. Each location boasts an easy-to-navigate range of OOLY products, with special attention to new innovation, inspiring and fostering increased sales and brand affinity. Featuring refreshed product showcases, new merchandisers, updated signage, a “Try Me” station, designated new product area, easy order process, and a special gallery, our showrooms offer an immersive experience that showcases our commitment to excellence. 

Miraculous multi-media
Licensing News
Miraculous Franchise Continues Multi-Media Success Story Signing Multiple New Deals Across the Globe

Global independent animation studio ZAG has signed a roster of new multi-media deals for its multiple-award-winning global franchise, Miraculous—one of the most in-demand brands of the past decade. On March 12, Netflix added season four of the ZAG Heroez Miraculous TV Series—created by ZAG and produced with Mediawan Kids & Family. And in July 2023, the blockbuster animated feature Miraculous: Ladybug & Cat Noir, The Movie debuted in second place on Netflix’s global top 10 for English-language films for the week of July 24-30.

Bazooka Joe DC
Licensing News
DC and Bazooka Bubble Gum Team Up to Bring Fans the Ultimate Comic Collaboration

Icons unite today as Bazooka Bubble Gum joins forces with the legendary DC to bring fans a thrilling series of eight original digital comics. The comics will roll out over the course of the year, taking fans on an unforgettable journey. The world’s greatest Super Heroes from DC will be the first to join Bazooka Joe and His Gang in The Bazookaverse.

Care Bears Unlock the Magic
Entertainment News
Max US to Debut Six Brand-new ‘Care Bears: Unlock the Magic’ Animated Specials

Cloudco Entertainment, owner of the Care Bears franchise, is proud to announce six all-new animated Care Bears: Unlock the Magic specials scheduled to debut throughout 2024 on Warner Bros. Discovery’s Max in the U.S. Adding to the 50 episodes previously launched to great acclaim in the U.S. on Max and elsewhere globally, the six (6) all-new “Care Bears: Unlock the Magic” animated specials and their respective launch dates are: “The Quest for The Rainbow Stone” (launched 2/2/24), “Grumpy’s Ginormous Adventure” (3/8/24), “The Star of a Thousand Wishes” (7/5/24), “The Bad Crowd Strikes Back” (9/1/24), “The Mystery of the Snickering Ghost” (10/4/24), and “The No Heart Games” (11/1/24). All of the new specials retain the look and feel of the animated TV series, but lean into bigger, more theatrical themes.

Thomas & Friends Let's Roll
Entertainment News
New App Thomas & Friends: Let’s Roll Coming this April During Autism Awareness Month

Mattel, a leading global toy company and owner of one of the strongest portfolios of children’s and family entertainment franchises in the world, has announced Thomas & Friends: Let’s Roll, a fun, new mobile app, created in partnership with StoryToys and designed under the guidance of neurodiversity consultants. The app is slated to be released during Autism Acceptance Month in April, with pre-orders now live via Google Play and the App Store.

Sony ghostbusters
Licensing News
Sony Pictures Debuts Chilling New Brand Collaborations and Themed Products Ahead of ‘Ghostbusters: Frozen Empire’ Theatrical Release

Sony Pictures Consumer Products invites fans of Ghostbusters to gear up for the next chapter in the iconic franchise with new products and unique collaborations designed to further immerse enthusiasts into the pop culture phenomenon. The robust consumer products program, anchored by key licensees including Hasbro, Funko, Timberland, and Kellogg’s, aligns with a new phase in the Ghostbusters franchise, marked by the much-anticipated arrival of Sony Pictures Entertainment’s latest film, Ghostbusters: Frozen Empire (premiering March 22 exclusively in movie theaters).