Mattel, Inc announced today that Brian Fitzharris has been appointed as Senior Vice President and General Manager of Fisher-Price, effective April 22, 2024. Fitzharris will lead the Fisher-Price Infant and Toddler Core brands and serve as leader of the company’s East Aurora, NY campus. Fitzharris will report to Lisa McKnight, Executive Vice President and Chief Brand Officer at Mattel.
The newest Home on the Range animals from Douglas Company are howling with fun. Highland Cows are going viral and so much more when it comes to the plush toy company and lifestyle gift creators true to life breeds. The fabric choices, the texture to create realism, it’s inspiring. There are eight new Home of the Range animals just introduced. Meet Laddie the Cream Highland Cow Soft. She will take your breath away! She is luxurious in light cream and sweet caramel. Her bodice is long haired while her hooves, horns, nose and inside of her perky ears are smooth like velvet. There is a tousled fluff of hair atop her magnificent head. Laddie is 10″ long.
US Representatives Seth Magaziner (D-RI) and Rob Wittman (R-VA) relaunched the bipartisan Congressional Toy Caucus to create a forum for the US toy industry and elevate the important role the industry has in the education and development of children. The Toy Caucus is dedicated to raising awareness on issues impacting the toy industry, including ensuring product safety, protecting children’s online safety, securing resilient supply chains, mitigating the sale of illegal and counterfeit products, and advancing environmental sustainability.
ZURU is thrilled to announce the launch of its latest addition to the Mini Brands collection – Mini Brands KFC! KFC, one of the most recognized and beloved restaurant brands globally, has joined forces with ZURU to bring the finger-lickin’ goodness of their worldfamous menu to the palm of your hand. As the stand-alone brand in its range, it was created with true fans in mind, guaranteeing five KFC miniature limited edition collectables in every capsule. There are 20 perfect replicas of KFC’s secret recipe staples, including fried chicken and irresistible sides. Hidden in the mix are rare gold, scented and frozen moment miniatures for a lucky few to find.
The Halloween & Costume Association (HCA) is thrilled to announce the launch of the first annual Spooky Awards, an industry celebration of innovation, creativity, and all things Halloween! Open to Halloween product manufacturers, HCA members, and non-members alike, this thrilling event promises to be the pinnacle of the Halloween calendar. Steeped in the mystique of the season, the competition beckons to daring souls who weave new wonders. Eligible submissions include only fresh apparitions, newly conjured within the past year or set to materialize in the next ten moons. While prototypes are welcome, beware—prior incarnations haunting the market do not qualify. Only the freshest, most fiendish creations may ascend.
You want it? You got it. Prepare for your (real) world to be officially turned pink as Heinz teams up with Mattel to launch the limited-edition Heinz Classic Barbiecue Sauce. Available now, this pink vegan mayo with BBQ sauce comes following last year’s continued Barbiecore craze, with Heinz teasing its fans about whether this dream condiment concoction should be made a reality.
Horizon Group USA, a leading global provider of innovative activity products, continues to keep creativity fun and accessible for families by introducing new product experiences from their favorite brands. Following a strong holiday season, Horizon Group has maintained momentum throughout the first quarter through strategic partnerships across top categories, perfectly positioning the company for further growth.
Kartoon Studios, the controlling partner of “Stan Lee Universe, LLC,” partners with VeVe, the global leader in digital collectibles and comics derived from some of the world’s best known IP, such as Star Wars, associated with powerhouses, including Disney and Marvel, as well as being the top-grossing Entertainment App in the Google Play and Apple stores, and groundbreaking Multiverse Clothing Company Inc. to produce a series of limited-edition Stan Lee digital and physical collectibles to be included in launches aimed for June and July around San Diego Comic-Con.
Family Entertainment Live, one of the world’s leading presenters of live family entertainment events, and Mattel, Inc (NASDAQ: MAT) a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world, announced record breaking performances of Hot Wheels Monster Trucks Live Glow Party that took place this past weekend, April 13-14, 2024. The tour made its debut in Mexico as 70,027 guests attended four sold-out Hot Wheels Monster Trucks Live Glow Party shows at Arena CDMX.