Purpose Toys Reveals Expansion of Popular Naturalistas Doll Line with Littlelistas for National Crown Day
In Recognition of National Crown Day, DeeDee Wright-Ward, creator of viral Naturalistas Natural Hair Fashion Dolls and CEO of Purpose Toys (the nation’s largest Black-owned culture-driven toy company and leader of culture-driven products for kids) announces the expansion of Naturalistas, with the forthcoming release of their latest category and new brand, “Littlelistas!” Littlelistas are a line of 14-inch Crown-Bearing Natural Hair baby dolls, that aim to inspire “A Lifelong Love of Coils, Curls, and Crowns,” by reminding kids to “Be Proud of Your Crown.”