Spin Master and YouTube Sensation Ms Rachel Announce A New Collection of Developmental and Early Childhood Learning Toys
Spin Master Corporation (TSX:TOY), a leading global children’s entertainment company, and popular children’s educators and entertainers Rachel Griffin-Accurso and Aron Accurso, creators of the Ms Rachel YouTube channel for babies and toddlers, are teaming up to create a collection of developmental and early childhood learning toys. The deal, brokered by CAA Brand Management, a division of leading entertainment and sports agency Creative Artists Agency (CAA), establishes Spin Master as Ms Rachel’s global master toy licensee, delivering hands-on play to Ms Rachel’s avid fanbase of 50 million unique monthly viewers, and counting, with the first items launching Fall 2024.