The Reinvented Buybuy Baby Reopens in Time for Holiday 2023
buybuy BABY is back soon and promises to be better than ever! The store reopens in time for the holiday gift-giving season – online (launching Oct. 27) and in stores this November with an elevated shopping experience and the new MyRegistry. The best of everything baby, consumers will find the most trusted brands and products carefully curated by experts to help make their parenting journey more joyful and easier. Between a physical and digital presence, the needs of today’s families are met for parents, parents-to-be, and gift-givers. Shoppers can engage with their favorite brands and receive expert advice to find the right products. Customers can also download the registry app in-store and on buybuybaby.com and scan items directly from their phones to add to the registry.