September 2023 - Page 6 of 13

Toikido Partners with Panini Group to Launch Piñata Smashlings Collectables in Global Markets

Fast-growing entertainment company, Toikido, has joined forces with international brand leader for sticker and trading card collectables, Panini Group, to roll out new Piñata Smashlings collectables on an international scale. The first IP to be developed in house by Toikido, Piñata Smashlings is on-track to becoming one of 2023’s most exciting children’s brands, having attracted over 1.3 million users to its immersive Roblox game within its first month of launch. Established in 1961, the Panini Group develops and launches over 1,000 sticker and trading card collectable products each year and boasts a long track-record of working with household names like Marvel, Disney, and Barbie.

Funko Games Brings the Holiday Spirit To NYTF

Ahead of Toy Fair, Funko Games, the award-winning tabletop gaming studio, presents a collection of engaging board and party games inspired by beloved holiday classics, including iconic properties and characters like Charlie Brown, Rudolph the Red-Nosed Reindeer, and Rugrats. As a leader within the gaming industry, Funko Games consistently creates fun, imaginative and engaging collectible games, offering immersive board game experiences to casual fans and board game enthusiasts alike. Peanuts Charlie Brown Trim the Tree Game, Funko Games’ latest signature family tabletop game, brings a touch of heartwarming nostalgia this holiday season, allowing players to collaboratively decorate the beloved character’s iconic Christmas tree with ornaments in the classic Peanuts style.

Hey Buddy Hey Pal Announces Egg-Mazing News to Launch Peeps Brand Eggmazing Egg Decorator

Gather ‘round Peeps! Hey Buddy Hey Pal is egg-cited to unveil their first licensed partnership for their hit Easter product line of EggMazing Egg Decorators. For the Easter 2024 season, the company will be launching the new Peeps Brand EggMazing Egg Decorator in the iconic Peeps Marshmallow Bunnies shape. Hey Buddy Hey Pal’s EggMazing Egg Decorators have quickly become an Easter staple. As the #1 selling toy on Amazon leading up to the holiday, their line of mess-free egg decorators lets kids become part of the decorating process instead of “watching and waiting” for traditional smelly dyes to work!

Super Impulse Joins Forces with Asmodee Entertainment to Expand World’s Smallest with CATAN and Spot It! Licenses

Super Impulse and Asmodee Entertainment are launching two new extensions to the World’s Smallest franchise for 2024 with new, licensed World’s Smallest CATAN and Spot It!. The new properties will debut at New York Toy Fair (NYTF) this Fall and join a robust lineup of licensed IPs under Super Impulse’s catalog of collectible, playable, miniatures. CATAN is one of the best-known brands in tabletop gaming, with over 40 million units sold worldwide, whilst Spot It! (known as Dobble outside of North America) is the award winning visual perception gaming phenomena from Asmodee’s Zygomatic studio. World’s Smallest is best known for bringing well-loved toys, games, characters, and collectibles to the world of miniatures in fully-functioning form. The new releases will allow fans to enjoy these contemporary classic favorites in a mini, but mighty, pocket sized format.

Playview Brands Introduces One Tree Planted Puzzle Line by Planting Thousands of Trees

Playview Brands, a toy company renowned for its extensive catalog of puzzles, is thrilled to announce its partnership with One Tree Planted this #NationalTreeDay with a new line of nature-themed jigsaws. Playview’s donation to kick off the collaboration will result in the planting of 5,000 trees to help support the non-profit organization’s dedicated goal of global reforestation. Since 2014, One Tree Planted has planted over 100 million trees in more than 80 countries around the world. To help support the non-profit organization’s positive environmental impact, Playview Brands has partnered with One Tree Planted to unite puzzle enthusiasts in a unique way: creating eco-friendly puzzles to support the beautifully scenic imagery they display.

Jazwares Announces Winter Wonderland at New York Toy Fair

Jazwares, a leading global toy company, returns to the long-awaited New York Toy Fair with a sleigh ride full of this holiday season’s must-have toys, collectibles, costumes, and pet products across its vast portfolio of popular brands. Jazwares is in the Top Five toy manufacturers (Circana, July 2023) and holds the industry’s hottest toy licenses and owned IP including plush sensations Squishmallows and BumBumz.

Steiff Plush Animals Leave Hi-bear-nation and are Ready for Toy Fair 2023

From a Tiffany Bear Giveaway to an OktoBEARfest meet & greet with the brand’s new CEO, Steiff is ready to take on the holiday season with renewed excitement into the new year during this year’s North American International Toy Fair. “On the heels of a successful summer show season we couldn’t be happier to be back in New York at Toy Fair and to meet with our buyers, retailers and long- time industry friends in-person,” said Melissa Bullock, of Steiff North America. “With Steiff’s vast offerings of characters and price points, including our award-winning line of Soft Cuddly Friends plush under $50 we are ready to kick-off the holiday season with the new and beloved heirloom gifts that consumers have come to expect from the inventor of the Teddy bear for over a century.”

Hasbro 100 Years of Play Hassenfeld Foundation

Alan Hassenfeld and Hassenfeld Family Foundation Donate $1 Million to Purpose-Driven Charities for Hasbro’s 100th

To commemorate 100 years of delivering the wonder of storytelling and the exhilaration of play to audiences across the globe, Hasbro has announced that Alan Hassenfeld and The Hassenfeld Family Foundation will donate $1 million to four purposeful charities benefiting kids and families everywhere: Games for Change, Hasbro Children’s Hospital, One Tree Planted and Toys for Tots. Hasbro is empowering its passionate fan base to choose how the $1M donation will be distributed. Beginning September 22 at the fan-favorite virtual event, Hasbro Pulse Con 2023, and running until November 30, fans can vote for one of the four charities to donate to through each purchase they make on HasbroPulse.com.

Monopoly Dreams Melbourne Announces Tickets On Sale, Unleashing a World of Fun and Imagination

Monopoly Dreams, the one-of-a-kind immersive entertainment experience inspired by the world’s most beloved board game, has announced the official release of tickets for the eagerly anticipated attraction. Fans and enthusiasts can secure their spot to embark on an unforgettable journey through the world of Monopoly, from September 2023. Monopoly Dreams offers a unique blend of entertainment, innovation, and nostalgia, where reality and the iconic game seamlessly merge. This unparalleled experience allows visitors to step into the larger-than-life world of Mr. Monopoly and explore famous landmarks, iconic characters, and exciting challenges, all brought to life in a stunning and interactive environment.