Chefclub, the world’s leading food-themed entertainment brand, and 10 French malls from the Klépierre Group, the European leader in shopping centers, will host a series of live events called “Playfood” – aimed at offering gourmet, accessible, fun, and shareable culinary experiences to kids and families.
Atari — one of the world’s most iconic consumer brands and interactive entertainment producers — has announced the launch of Atari Sunnyvale, a massive social and gaming experience in The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands. Atari Sunnyvale includes a dozen environments based on classic Atari games and a full game based on Crystal Castles. In all, 17 original Atari games are represented.
The Pokémon Company International, in partnership with renowned lifestyle brand Fossil, has launched a new high-end collaboration featuring watches, bags and accessories. The collection’s premium products feature design inspiration from fan favorites within the Pokémon franchise including Pikachu, Bulbasaur, Charmander, Squirtle and more. The full product line is available exclusively on PokemonCenter.com in the U.S., PokemonCenter.ca in Canada and PokemonCenter.co.uk in the U.K., the premier online destination for official high-quality Pokémon merchandise.
Warner Bros Discovery is back in New York City for NYCC, with fan-favorite shows, comics and more from an incredibly wide line-up across the combined divisions of the company, with a series of can’t-miss panels, activations and more, from Thursday, October 6, through Sunday, October 9.
Zigazoo, the world’s largest social network and NFT education platform for kids, is pleased to announce the appointment of Ashley Mady as President of Consumer Products. In the newly created role, Mady will spearhead physical and digital consumer product initiatives, which consist of NFTs and other digital assets, physical merchandise and a blend of the two.
Continuing to grow its leadership team, Fun In Motion Toys announced that Kenneth Morrell has joined the company in the newly created position of Vice President of Operations, stated Kevin Daniels, President. Kenneth Morrell comes to the company from his prior role as Director of Operations/General Manager of the Seminole Tribe of Florida. Prior to that, his 30+ years of operations expertise has included management roles at such industry giants as Anheuser-Busch, Coca-Cola, Unilever, Dole Food Company and Revlon. In addition, he has been a college professor teaching MBA-level classes at several different universities.
Cyber Group Studios, a leading producer and distributor of animated programs for kids and families, best known for its award-winning preschool show Gigantosaurus, will introduce a new line of series-inspired toys from master toy licensee United Smile that is being created by multi-award-winning toy designer Darren Lee Phillipson of design_lead_play_.
Following this week’s exciting NERF collaboration announcement with mega sci-fi franchise Star Trek, fans were treated to an in-depth look at the NERF LMTD Star Trek Starfleet Type 3 Phaser and Starfleet Type 2 Phaser. The 2-pack is available for pre-order now at Hasbro Pulse and Amazon. The NERF team also revealed the all-new NERF LMTD SHARP92 Blaster, a retro throwback of the NERF Sharp Shooter that debuted in 1992 and was the first NERF blaster to fire the now iconic NERF foam darts, launching a whole new way to blast into adrenaline-pumping outdoor play. The retro blaster is available for pre-order at Hasbro Pulse and Amazon now.
Earlier this year, The Western Toy and Hobby Representatives Association (WTHRA) announced the return of ToyFest to The Expo at World Market Center Las Vegas, February 27 – March 3, 2023. The Board of Directors and Slate of Officers have spent the summer making plans and exciting changes for the 2023 show. ToyFest 2022 was the most well attended ToyFest show in the past two decades. Buyers came from all over the United States and beyond. And the response was phenomenal. ToyFest has always exuded old-school Toy Industry tradition with a gala night that is free to buyers and celebrates independent toy store owners, iconic manufacturers, and top-notch sales reps by inducting them into the Hall of Fame. This event is always packed with old friends reconnecting with industry pals they haven’t seen since the last gathering.