Capstone Partners released its Juvenile Products & Toys Sector Update, reporting that pandemic purchasing habits by households have supercharged growth in the Juvenile Products & Toys sector, and the elevated spending levels across Toys, Games, and Durable Goods categories are expected to continue through 2022.
PowerTown Wrestling, the brand developed and being brought to market by Relativity Worldwide LLC, has appointed Southard Communications as its agency of record to support the brand on a comprehensive marketing, communications, and social media campaign. Based in New York, Southard Communications has three decades of experience in the toy, game and collectibles space and is an ideal partner, according to Steve Rosenthal, managing partner of Relativity Worldwide.
Miniland USA, makers of classroom toys and games focused on social and emotional learning, has announced the launch of their best-selling line of dolls with Down syndrome, hearing implants and glasses, direct to consumers.
Hess has announced a new addition to its Hess Toy Truck collection – My Plush Hess Truck: 2022 Choo-Choo Train, the third in its plush toy series designed especially for its youngest fans. On sale exclusively at HessToyTruck.com, the soft and durable green fabric train has colorful accents, lights and sounds. The $34.99 price includes free standard shipping* and Energizer batteries.
King Features unveils its latest collaboration, spotlighting animated icon Olive Oyl who appears in the 2 Moncler 1952 Woman Spring/Summer 2022 collection by Veronica Leoni. As part of the brand’s Moncler Genius project, playful prints highlight Olive Oyl’s unique fashion sense and dynamic personality.
Precious Moments is excited to announce the addition of Mad Engine Global as a key licensing partner for a full range of Precious Moments apparel and accessories.
It’s all fun and games as International Market Centers (IMC) announces that its Expo at World Market Center Las Vegas (WMCLV) will host the nation’s first toy industry buying event of the year, ToyFest 2022, March 9 – 11, 2022, providing attendees with a unique new collaborative pairing of both traditional tradeshow exhibits and permanent showrooms with complementary products.
On this episode of ShopTalk, we sat down with President of Super Impulse, Alan Dorfman, to discuss all things miniature! Known as the “King of Mini Toys” Alan has created some mini classics like the Mini Etch-A-Sketch, the ‘Worlds Smallest’ toy line, Garbage Pail Kids, Mini Super-Soaker and more! Hear all about Super Impulse’s upcoming plans for 2022, their NEW Pop Taters in partnership with Hasbro, Alan’s thoughts on e-commerce + supply chain in the toy industry, and his love of collectible toys!
PlayMonster is proud to announce that Sakita Withers has won a 2022 Wonder Woman Award in the Rising Star, Marketing/PR category. This is one of the most prestigious awards for women in the toy industry, and PlayMonster could not be more proud to have one of their own recognized in this way!