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Devon Pritchard Named Executive VP of Sales, Marketing and Communications at Nintendo of America

Nintendo of America has named Devon Pritchard Executive Vice President of Sales, Marketing and Communications, following her tenure as the acting executive in that role since November 2021. A member of the Nintendo of America team for 16 years, Pritchard previously served as Executive Vice President of Business Affairs and Publisher Relations. While serving recently as the acting head of Sales, Marketing and Communications, Pritchard has overseen major Nintendo Switch game launches like Pokémon Legends: Arceus, Kirby and the Forgotten Land and Nintendo Switch Sports. Moving forward, Pritchard will oversee strategy and execution across the U.S. and Canada.

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Carlos Biern Joins DeAPlaneta Entertainment as Content and Distribution Director of the Kids & Family Division

Carlos Biern joins the DeAPlaneta Entertainment team as Content and Distribution Director of the Kids & Family division. Reporting directly to Diego Ibañez, Chief Brand Officer, Carlos Biern will accelerate the company’s trajectory, enlarge the DeAPlaneta Kids & Family portfolio of quality animated series with original productions, coproductions and acquisitions and position the brand on TV channels and OTT platforms globally.

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Licensing News
Teenage Mutant Ninja Turtles Meets Stranger Things in Exclusive Figure Set

Playmates Toys and Netflix will unveil Stranger Things Upside Down Remix, a limited-run action figure collection that pairs up the monster-hunting heroes from Hawkins, Indiana, with Teenage Mutant Ninja Turtles, the pizza-loving crime-fighters from New York City’s sewers.

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Licensing News
MGA Entertainment’s L.O.L. Surprise! Brand Named Finalist in Three Categories of the Licensing Awards UK 2022

MGA Entertainment (MGA), one of the fastest growing and largest privately held toy and entertainment companies in the world, has been named as a finalist in the Licensing Awards UK 2022. Sponsored by Licensing Source Book Europe, the awards have become an endorsement for excellence, with award categories covering all aspects of the UK licensing industry.

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Black-Owned Toy Start-Up Purpose Toys Unveils New Naturalistas Pixie Puff Collection on National CROWN Day

Purpose Toys, one of the largest Black-owned toy start-ups, announced their new forthcoming Tightly-Coiled Natural-Hair Fashion Doll line, the Naturalistas Pixie Puff Collection, a celebration of short and chic natural hair styles, this past National CROWN Day on Instagram @MyNaturalistas. CROWN Day is holiday that celebrates the first signing of the CROWN Act into legislation in California, on July 3, 2019. The CROWN Act is legislation aimed to outlaw Natural-Hair discrimination in schools and the workplace.

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Licensing News
The LEGO Group reveals LEGO Super Mario’s Mighty Bowser

The LEGO Group has announced the latest addition to the LEGO Super Mario Adult product line: the biggest LEGO Bowser to date, built from an incredible 2,807 pieces. LEGO Super Mario The Mighty Bowser building kit is a highly detailed recreation of the King of the Koopas, complete with controllable movements and the ability to launch a fireball, reflective of Bowser’s huge and powerful features.

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Spin Master Names Marc De Vellis as Senior VP, Digital Operations & Strategy Within Their Digital Games Creative Centre

Spin Master, a global leader in children’s entertainment has announced the appointment of former Electronic Arts executive Marc De Vellis as Senior Vice President, Digital Operations & Strategy for the company’s growing Digital Games creative center. Anchored by Toca Boca and Sago Mini brands, Spin Master Digital Games develops and offers open-ended, creative game and educational play in digital environments.

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Jay Foreman Joins Singing Machine Board of Directors
The Singing Machine Company, Incorporated, the North American leader in consumer karaoke products – has announced that Jay Foreman, Founder and CEO of Basic Fun!, has been appointed to the Company’s Board of Directors as part of its successful uplisting to Nasdaq on Tuesday, May 24, 2022. Mr. Foreman brings a deep range of industry experience in toys, product development, retail distribution, marketing, and capital markets.   Mr. Foreman has…