Just Play, a leading global consumer products company behind several best-selling toy lines including WaterBabies®, has partnered with charity: water, a non-profit organization that provides clean and safe drinking water to developing countries.
Luxury family pajama brand Posh Peanut has teamed up with historic NYC landmark and toy hub FAO Schwarz to create a new line of pajamas! These limited edition FAO Schwarz X Posh pajama sets for babies, kids and adults are available for purchase on Posh Peanut’s website, and will only be up while supplies last.
The Bratz Pack are back, and this time they’re teaming up with GCDS! Bringing a dose of early 2000s glamor and Y2K nostalgia into a modern context, GCDS and MGA Entertainment have created a capsule of Bratz-inspired clothing and accessories. The collection includes two core Bratz characters styled by GCDS in iconic looks from their runway show. The capsule evokes themes of inclusivity and self-expression valued by both Bratz and GCDS.
Kinetic SandTM, the original squeezable sand from leading global children’s entertainment company Spin Master, and artist Dan Lam announced an NFT (non-fungible token) series to benefit Boys & Girls Clubs of America (BGCA), a national organization of local Clubs focused on providing youth with equal access to opportunities and experiences. The works will be available for purchase via NFT auction platform Rarible on December 1 at 12 p.m. EST.
Spread Group has signed with award-winning global independent animation studio ZAG (MiraculousTM) for a global licensing agreement. Under this new agreement, Spread Group will provide a print-on-demand collection for the globally successful animated series MiraculousTM – Tales of Ladybug & Cat Noir™ created by ZAG and co-produced with ON kids & family (Mediawan).
The Marine Toys for Tots Foundation, a 501©(3) organization whose mission is to send a message of hope to less fortunate children at Christmas time, and during times of crisis or natural disaster, is excited to announce that it has started accepting donations in the form of Cryptocurrency.
Glenn Abell, formerly president and general manager of Moose Toys U.S., has joined Mattel as senior vice president, MEGA and global head of the construction category.
Sesame Workshop is building on its Sesame Street merchandise offerings via a series of new partnerships with direct-to-consumer (DTC) brands.
PlayMonster launches six new Snap Ships for the holidays, Hasbro announces a new nerf line in partnership with Minecraft, & more new product launches announced this week.