Fred Rogers Productions Welcomes Adventure Academy as National Sponsor for PBS Kids Series, Odd Squad
The leading education technology innovator Adventure Academy will support STEM series Odd Squad, now in its third season.
Moonbug Partners with UTA to Expand Kids’ Products in North America
UTA will represent rights for leading Moonbug properties that include that include Blippi, CoCoMelon, My Magic Pet Morphle, and more.
ToyZone Names Anjar & Becker Associates as its Licensing Agent
Eolo Toys announced that its design studio,ToyZone Trade SL, has entered into an exclusive agency agreement with Anjar & Becker Associates LLC.
Genius Brands International Launches Kartoon Classroom! As a Brand Extension of Kartoon Channel!
Kartoon Classroom! — a stand-alone segment of Kartoon Channel!, which launched in June — will feature animated educational content for kids.
Women in Toys, Licensing & Entertainment Announces ‘WIT Launch’ Virtual Program Series
The WIT Launch umbrella includes a series of virtual programs designed to boost innovation and creativity within the global toy, game and entertainment industry.
BBC Studios Names Penguin Random House Master Publishing Partner for Preschool Series Bluey
A range of books published by Penguin Random House and inspired by Bluey, airing on Disney Channel, Disney Junior and Disney+ becomes available October 20, 2020 in the US.
NFL Superstars Take a Run in Subway Surfers
Through a partnership with the NFLPA and OneTeam Partners, NFL Superstars Now Become Playable Characters in SYBO Games’ Subway Surfers.
Hasbro Honors Essential Workers with Guess Who? Hometown Helpers
Proceeds from Guess Who? Hometown Helpers will support No Kid Hungry, building on Hasbro’s commitment to helping children and families in need during the COVID-19 crisis.
NHRA and Castline Race to Retail
In a licensing partnership between NHRA and Castline, diecast collectables under their M2 Machines brand launch at Walmart first week of September.