You’re Hired
- Moffet Joins CIT Board
Real Deal
- DreamWorks Signs Jakks for Real Steel Toy Line
- Neil Patrick Harris as Spider-Man
- ESPN Consumer Products Launches X Games PunkMyPic
- RJM Licensing Signs Greeting Card Deal
- Garth Brooks Catalog Available for Licensing
- JEM Sportswear Signs with American Licorice Co.
aNb Media News, July 27, 2010
- Saban Gives MarVista International Power Rangers TV Rights
- Bratz Battle Continues
- Heal the Gulf… by Purchasing a T-shirt
Catching Up With Melissa Segal
When Melissa Segal joined The Jim Henson Company at the start of 2009, the company quickly ramped up its licensing efforts. Through a three-pronged strategy that focuses on new family entertainment (such as Sid the Science Kid and Dinosaur Train), well-known legacy properties, and third-party brands, the company’s licensing stable is not only growing, but also diversifying.
aNb Media News, July 22, 2010
- Today’s Ruling Could Mean a New Trial for Bratz?
- Jakks Pacific Reports Q2
- Fremantle to Create Film Based on Le Mans Race
- MGA Expands Moxie Brand, Intros Bitty Buttons
You’re Hired
- Saban Brands Hires Casentini
- Taylor Upped at Universal
Real Deal
- Disney and Target Partner for Apparel Line
- Telemundo Branded Prepaid Visa Cards
- Betty White Apparel from Jerry Leigh
- JTMG Signs The Boondock Saints
- My Gym Signs with CAA
aNb Media News, July 20, 2010
- Lois Sloane Passed Away
- Mattel Reports on Q2
- Hasbro Reports on Q2
Catching Up With Marc Todd
Lavish Group—a privately owned group of companies operating within the media, content creation, and marketing industries based in London—is undertaking a very ambitions rollout strategy for its Luv Me Buddies property. The 100-day plan, which kicked off on June 25, includes specific targets and milestones for the campaign, which will focus heavily on the Luv Me Buddies website, which is set to launch on July 21. The brand is designed for global appeal. Lavish Group’s CEO, Marc Todd, gives aNb Media the scoop on the Luv Me Buddies, the 100-day strategy, and more.