aNb Media News, September 21, 2010
- TIA Replaces ToyCon with PlayCon
- New Partners for Guess with Jess
- Kenneth Cole May Sell to Iconix
- Betty White, Jerry Leigh Apparel on YouTube
- Toys ‘R’ Us Announced its Fabulous 15 Holiday Toy List
Catching Up With Patrick J. O’Brien and Lee Rawles
Video games become more successful with each passing year. Video game companies are currently working two ways. They are developing successful licensing programs based on their own intellectual properties. While, at the same time, video game companies are working with licensors to bring a brand’s experience to a home console. Patrick J. O’Brien and Lee Rawles take a few moments to talk about Electronic Arts’ (EA) success both as a licensee and a licensor in the world of video games.
aNb Media News, September 16, 2010
- MEGA Brands Wins Court Case Over LEGO
- FAO Schwarz to Open Pop Up Stores
- Viselman Reforms Company, Creates Divisions
- Euro Disney to Expand
- DHX Media Acquires Wildbrain
Real Deal
- M&M’s Candy Necklaces
- Mikasa Home Accents in Stores for Spring 2011
- Paidas Management to Act as Licensing Agent for A&E’s Vexcon
You’re Hired
- Lake Mayer at Bandai
- DeLaney Joins American Greetings Properties
- Streff Joins John Wayne Enterprises
- Iglesias Joins SGCompanies
aNb Media News, September 14, 2010
- TRU Second Quarter Results
- LIMA Looking for Speakers for Licensing Show 2011
- Patch, Wendy’s Partner for Game Promo
Catching Up With Robin Sayetta
Dr. Garry Cleveland Myers and his wife Caroline Clark Myers, were nearing retirement after accomplished careers in the education field when they created the children’s magazine, Highlights. The couple printed 20,000 copies of the first issue in 1946 but not all of them sold. By 1971, the paid circulation of Highlights was one million. The current circulation, according to the company, is two million. Even with that sustained level of success, Highlights knows this is an ever-changing marketplace. As a result the company has ventured into licensing, not only as an additional revenue stream, but to strengthen its brand for future generations.
The Sky’s the Limit for This Specialty Chain
Brilliant Sky Toys & Books Projected to Open 50 Locations over the Next Five Years.
aNb Media News, September 9, 2010
- TRU Pops Up Near You
- Classic Media Secures Life with Boys Rights
- It’s Total Drama for JTMG